Celebrating 30 Years of ANTEPRIMA with the Twist Wirebag
There’s a particular kind of magic that happens when craftsmanship, innovation, and daily life collide.
And rarely does it feel as effortless as when you’re carrying an Anteprima Wirebag.
Picture this: a sun-drenched afternoon, the city humming quietly in the background, and a bag that feels less like an accessory and more like a mood. That’s exactly the energy the Anteprima Twist Crossbody Wirebag gives me—a modern classic made for movement, creativity, and a little everyday luxury.
Anteprima isn’t just another name in the world of designer bags; it’s a universe built around craftsmanship, artistry, and the joy of beautiful things. Founded and creatively led by Izumi Ogino, Anteprima is a Japanese fashion house with deep Italian roots, most famous for its iconic Wirebags. These hand-knitted creations, using exclusive, shimmering wire, are instantly recognisable for being equal parts sculpture and style statement.
If you’re a longtime reader, you’ll know I’m a bit of an Anteprima devotee. My collection includes the Standard Tote (an absolute essential in my wardrobe, especially in that classic gold that seems to glow in any light) and the Secchio Stiloso, a bucket bag with a playful spirit and surprising space. Each one comes with its own personality and story, but the Twist, launched to celebrate Anteprima’s 30th anniversary, feels particularly special. It’s a love letter to the brand’s DNA: inventive, tactile, and always a step ahead.
Aesthetics and Design: Origami, Reimagined
The Twist bag’s silhouette is inspired by the art of origami—think geometry softened by touch, with folds and pleats that shift and settle as you move. It’s utterly original, looking almost like a modern sculpture when set on a table, but completely practical when slung across your body. The design is an ode to the seven elements of art, interpreted through Anteprima’s signature Italian wirework. The bag fluidly drapes and adapts to whatever you toss inside—sometimes it’s a neat triangle, other times a slouchy crescent. It’s a bag that never looks the same twice, and I love that about it.
What truly sets the Twist apart is its spectrum of finishes. Anteprima is known for its metallics and iridescent shades (if you’ve ever stood in front of a display wall at one of their boutiques, you know the feeling of being dazzled like a child at a candy shop). But the shade cammello opaco, a matte camel, caught my eye for feeling quietly sophisticated while delivering maximum impact. In person, the finish is soft, almost sandy, and it pairs beautifully with both casual and tailored looks.
Usability and Functionality: All Style, No Fuss
Let’s get real: a bag can be a work of art and still have to pull its weight in your day-to-day. Since the Twist bag’s initial launch, it has expanded to three additional sizes: a mini that serves as a cute evening bag, a large that is more slouchy and relaxed, and an extra large for a dramatic silhouette. But the medium remains the sweet spot in terms of size. Weighing at just around 300 grams, it’s big enough for all your essentials like phone, wallet, keys, sunglasses, a lipstick, and even a small notebook, but light enough that you almost forget it’s there. The zipped closure is reassuringly sturdy, keeping your belongings secure without ever snagging or sticking.
One of my favourite features is its versatility—thanks to the adjustable braided wire strap, the bag can be worn crossbody or on the shoulder. There’s a subtle coolness in how it sits just so, with the strap blending into the overall design. Like most Anteprima bags, the Twist packs almost entirely flat, which makes it a dream for travel. I’ve slipped it into my suitcase more than once, and it always emerges looking fresh and ready for adventure.
Quality and Construction: Built to Last, Designed to Live
When it comes to quality, Anteprima’s reputation is well-earned. The Twist bag is meticulously hand-knitted from PVC wire, with chrome-plated iron accents that add just the right amount of shine. Despite its softness and flexibility, the construction is impressively sturdy—I’ve loaded mine up with all sorts of odds and ends, and it’s never lost its shape or shown signs of strain.
Maintenance is blissfully minimal. Unlike leather bags that demand constant care, the Wirebag only requires the occasional wipe-down with a damp cloth. The stitches are tight and uniform, and even after months of use, the bag retains its appearance as good as new. There’s a disclaimer that the shape and texture might vary with use and contents, but I’ve found that only adds to its charm. It’s a bag that adapts to you, not the other way around.
Styling: The Full Anteprima Experience
It’s a privilege to style an outfit entirely from one label, especially when that label is Anteprima. For this look, I leaned into the earthy elegance of the brown, pairing it with a relaxed black technical shirt and straight-leg trousers in a matching brown. The shirt is a standout from Anteprima’s ready-to-wear line—lightweight, cleanly tailored, and perfect for Hong Kong’s muggy summers. I left it untucked for a touch of architectural drama, allowing the silhouette to echo the bag’s origami-inspired folds.
The trousers, meanwhile, strike that elusive balance between slouchy and chic, with a chambray linen texture that’s made for city strolls and café stops. Sandals with a hint of sparkle (because why not?) and a pair of oversized sunglasses round out the look, keeping things modern and just a bit playful. I love how the bag’s matte finish and gentle sheen tie the whole outfit together, making it intentional without feeling forced. And honestly, the Twist bag works just as well with denim, crisp whites, or even a floaty dress.
Fundamental pieces don’t have to be boring, and Anteprima is one of the absolute best at low-key, luxe pieces that exude inner strength and confidence through contemporary silhouettes—a perfect marriage between an air of Italian gracefulness and Japanese aesthetics.
Some pieces featured in these images are kind PR products, with no obligation to share them on my blog. This post may contain affiliate links, meaning we receive a commission when you click the links and make a purchase.
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