Work With Me

Your go-to for all things candid, colourful and charming

Becoming Carmen is a one-stop destination for life’s small pleasures. By sharing our stories, we aim to inspire others to experience mindful living, be it through slow travel or conscious decisions.

about Carmen

Carmen is a content creator based in Hong Kong, focused on slow travel, everyday fashion, and lifestyle content.

With an eye for composition and colour, she produces content from beginning to end–including research, styling, photography, editing, and copywriting.

Her travel content has dedicated hashtags and is featured on prominent pages, including all three accounts under the Dame Traveler brand (589K), Malaysian Airlines (559K), and others.

our Services


01-

Brand Partnership

Looking for an authentic and relatable voice to tell your story?

With a heart for adventure paired with a long list of creative skills, including photography and copywriting, we provide unique collaboration opportunities for destinations and brands. Think bespoke content and a plethora of visual content to showcase your best features across all our platforms. We've covered all your bases, from aerial photography to prop styling and portraits.

02-

Content Creation

In need of an extra sprinkle of pixie dust? We can help you generate on-brand content. For those needing ready-to-go imagery to enhance your channels, we have an extensive portfolio of travel, food, and lifestyle photos represented by Stocksy. Our images are designed to inspire impactful conversations while elevating your online and offline presence.

If you have something more targeted in mind, we can help with creating user-generated content, too. Our skills as a well-rounded creative allow us to deliver engaging and aesthetically pleasing content—images and videos—that connect and amplify your message with target audiences.

We create content primarily in English, but being native in Cantonese and proficient in Mandarin, we also offer translation services as required. In need of serving a bilingual audience? We got you sorted.

Brands we’ve worked with



the Audience


100K impressions/month across all channels

Location

13% Hong Kong

10% United States

9% Japan

4% Mexico

3% France

3% Korea

3% United Kingdom

Age

18% 18-24

46% 25-34

17% 35-44

Gender

69% Women

31% Men

the Blog


10K views/month

373% growth YoY

Traffic Sources

70% Organic Search

28% Direct

2% Social

Device Type

52% Mobile

46% Desktop

2% Tablet

on Pinterest


56K impressions/month

47% growth YoY

Interests

92% fashion

92% beauty

71% travel

on Instagram


2.5K followers

49K impressions/month

4% average engagement rate

Dedicated Travel Hashtags

#HYWinHK

#HYWoutofHK

Curated Travel Content

90K+ reach across hashtag #HYWinMALAYSIA

500+ themed stories saved to highlights roll

Why Work With Us?

We may be a small brand just starting out, well you know what they say? Small but mighty.

Whatever we may lack in quantity, we make up for in quality and always strive to over-deliver.

Content creation is an absolute passion of ours. You’re in good hands.

Still wondering if we’d be a good fit for each other?

Why don’t you leave us a message to chat or enquire about rates–it never hurts to say hello.